What is the difference between the Station Selector and Territory Charger modules?
- Station Selector: Used to assess specific locations you have in mind, up to 50 at a time.
- Territory Charger: Provides a macro view to identify regions or cities with potential opportunities based on weighted parameters.
Can we benchmark our locations against national averages in Station Selector?
- Currently, the platform does not display national averages for metrics like EV penetration or purchasing power.
How can we add custom polygons for footfall analysis?
- Custom polygons can be created upon request. Data collection begins the month after the polygon is created, and insights are available two months later.
How do we avoid double-counting traffic on road segments?
- When selecting custom road segments, ensure you account for the direction of traffic and avoid overlapping segments, especially near roundabouts or intersections.
How do we interpret EV penetration rates and addressable markets?
- EV penetration rates represent the share of EVs among all registered vehicles in a city or addressable market. Addressable markets are calculated based on the origin of visitors during the last 12 months.
What is the difference between sensor-based data and Mytraffic’s data?
The two datasets are not measuring traffic in the same way:
- National sensor data usually comes from physical counting devices placed on specific roads. These capture the number of vehicles passing at a given point and are highly accurate for that exact location. However, they only reflect traffic on the monitored segments, and not the full picture of the area around the site. In addition, such counts are often collected during a limited period of time (e.g. a few days or weeks), which makes them more sensitive to seasonal effects, weather, or temporary disruptions.
- MyTraffic data is based on anonymized and aggregated mobile data, which allows us to understand traffic flows at a larger scale. Rather than focusing on one counting point, MyTraffic estimates the total number of vehicles circulating in the catchment area, including origin-destination flows. This provides a broader view of mobility patterns around the location. Importantly, this data is aggregated over a much longer and continuous period, which smooths out short-term variations and gives a more representative view of mobility patterns.
Because of these methodological differences, the numbers are not directly comparable. Sensor counts are excellent for precise spot measurements, while MyTraffic is designed to provide a holistic view of vehicle flows in the entire zone. Both approaches are valuable, but they answer slightly different questions.
How to analyze the traffic in a roundabout?
Select only the road segments entering the roundabout in order to analyze the full traffic potential of this location without double-counting vehicles.
MT SCORE // PREDICTIVE MODEL
How is the MyTraffic score calculated?
- The MyTraffic score is a ranking index based on five criteria, which vary depending on the type of charging station (slow, fast, rapid). It is calculated using real performance data from a benchmark panel of over 100,000 locations.
Why do MyTraffic scores differ significantly between fast and rapid charging stations?
- The weighting of criteria differs for each type of station. For example, rapid charging stations prioritize maximum traffic in the zone, while fast charging stations consider a combination of traffic and EV addressable market.
In the model sizing functionality, for Station Selector's Predicted Charge forecasting, does one Charging Unit equate to one charging plug?
- A charging unit refers to a single box, each unit can contain multiple charging pistols.
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